Prohire and Coastr are two of the best-known car and van hire systems in the UK. Both are good products — but they are built for different operators than Carhire Manager Web. This comparison sets out, from each vendor's own public information, where each one fits so you can shortlist the right system for your business.
Choose Prohire if you are a UK van and car hire company that wants a modular back office with its own GPS tracking and a yard-staff mobile app. Choose Coastr if you want a subscription platform built around keyless entry, telematics and white-label customer apps. Choose Carhire Manager Web if you sell through brokers and OTAs internationally, want an OpenTravel-standard API, or would rather own a once-off licence than rent software forever.
Details below are taken from each company's public website as of October 2026; features and prices change, so confirm with each vendor before you decide.
Prohire describes itself as an all-in-one, modular vehicle rental platform from the UK. Its public modules include vehicle rental, a web booking module (Proweb), the Prohire Companion mobile app for check-out, check-in and digital agreements with offline mode, risk and security screening, and its own vehicle tracker.
Its tracker is publicly priced at £3.50 per device per month on a 24-month contract, with hardware bought separately and fitted by yourself. Software pricing for the rental platform is not published and is quoted per business.
Coastr is a cloud-based platform aimed at rental, leasing, car-sharing, subscription and PCO operators, with UK and US versions. It emphasises telematics, keyless entry, logistics for deliveries and collections, and white-label booking websites and apps.
Coastr sells tiered subscriptions — Startup, Starter, Advanced, Expert and Enterprise — limited by users, branches and partner integrations (from three integrations on entry plans up to twenty on Enterprise). Prices are quoted rather than listed, and longer 12, 24 or 36-month contracts are promoted.
Carhire Manager Web has been built for over twenty years around the things international rental companies sell through: brokers, OTAs and franchise partners.
A quick comparison from public information (October 2026):
Write down how your bookings arrive today. If most come by phone and walk-in in the UK and your pain is the yard and the vans, Prohire's modules are designed for exactly that. If you are building a keyless, app-first or subscription business, Coastr is built for it. If a large share of your revenue comes through brokers and OTAs, or you operate outside the UK, compare broker coverage and total cost over three to five years — that is where a per-booking-day price or a once-off licence usually wins.
It depends on your business. For broker-heavy or international car hire companies, Carhire Manager Web offers published pricing, unlimited broker connections on its Full Licence and an OpenTravel API. For keyless, app-first operations, Coastr is another option.
Carhire Manager Web's SaaS plan is priced per booking day (€0.20, €150 monthly minimum) rather than by users or branches, and the Full Licence is a once-off purchase with no ongoing subscription.
Yes. Carhire Manager Web sells a once-off Full Licence with no setup fee, including unlimited broker connections at no extra cost. Prices are on quote.
Customer, vehicle and booking data can typically be exported and imported during setup. Ask your current provider for an export and we will plan the migration with you.
Back office, booking website, broker APIs and CRM in one platform — every feature included, from €0.20 per booking day.
